CMG Gold Guides

How to Sell Gold Jewellery Safely

Selling jewellery is a decision about both value and trust. Prepare your questions, compare clearly explained offers and keep control of your items until you understand the transaction.

Prepare without damaging your jewellery

List the pieces you may want to sell and keep invoices or purity records if you have them. Separate sentimental ornaments from items you are comfortable selling. Photographs and a written item list can help you track a collection, but avoid sharing sensitive documents with unverified contacts.

Know My Gold can help you form an indicative view of value. A home estimate is not a reason to apply acid, file a surface or remove stones yourself. Ask a professional about the testing method and get consent terms clear before any destructive assessment.

Compare buyers by process, not just the headline rate

Look for an identifiable business, a verified address and a way to discuss the offer before committing. Ask what the quoted rate means: purity basis, unit, net weight and any assessment charges. An unusually large advertised number is not enough to compare the final amount payable.

Request an itemised explanation from each buyer using the same jewellery. Record the measured weight, purity reading, applicable rate and adjustments. If those inputs are missing, a total offer alone is difficult to evaluate fairly.

Watch weighing and understand purity testing

Ask to see weighing and to understand whether the scale reading is gross or net metal weight. Stones, enamel and non-gold parts should not silently be treated as gold. Repairs and mixed-purity components can also affect assessment.

XRF can provide useful non-destructive information about elemental composition near the tested surface. Plating, geometry and differences between components can limit what one reading proves. Ask which areas were tested and whether further checks are needed; a hallmark or a single screen reading should not be presented as a guarantee of the final value.

Questions to ask before accepting

A transparent buyer should be willing to explain the proposed transaction in plain language. You can pause, take notes or decline an offer that is not clear. Do not allow urgency to replace understanding.

  • What net weight and purity are being used for each item?
  • Which buying rate applies, and is it per gram or per 10 grams?
  • Are there deductions or charges, and what is each for?
  • Will any testing or removal of components damage the jewellery?
  • What is the final payable amount and agreed payment method?
  • What written transaction record will I receive?

Documents, payment and records

A buyer may request identification and information about ownership under applicable rules and their verification process. Ask CMG which documents are appropriate for your transaction before visiting. Do not assume a single document list applies to every item or circumstance.

Confirm payment details directly with the business and check receipt of the agreed amount through your own bank or payment app. Keep the written transaction record and any relevant assessment details. Do not rely only on a screenshot someone else sends as proof of payment.

Discuss your sale with CMG

CMG buys gold and provides gold valuation and XRF testing services. Contact the team to discuss your items, ask about the assessment process or request a free valuation through the existing contact page.

The verified branch pages provide the Indore address at 207, Shivom Complex, MG Road and the Ahmedabad address at 312, Golden Square, Kalyan Chowk, Nikol. Confirm visit arrangements with CMG and use the branch contact details rather than an unverified message or listing.

Want to estimate your gold jewellery value?

Use Know My Gold, powered by CMG – Cash My Gold, to explore gold rates and calculate an indicative value for your gold jewellery.

Calculate My Gold Value

Calculator results are indicative estimates and are not a guaranteed purchase offer. The final value may depend on verified weight, purity, applicable rates and the buyer’s assessment.

Frequently asked questions

Should I accept the first offer?

Only if you understand it and are comfortable with it. Comparing itemised offers can help, especially when their rate bases or deductions differ.

Do I need the original purchase bill?

A bill can help establish item details, but document and ownership checks depend on applicable rules and the buyer’s process. Ask CMG what is needed for your specific sale.

Can I decline after a valuation?

Discuss assessment terms before handing over items or approving any destructive work. A calculator estimate does not commit you to a sale.

Can CMG assist with pledged gold?

CMG offers gold loan release assistance. Obtain an official closure figure from the lender and contact CMG to discuss the case; lender procedures and assessment determine feasibility and timing.